Turn one seed keyword into question, commercial, comparison and long-tail ideas you can build pages and posts around.
How to use the Keyword generator
- Enter a seed keyword, like "invoice app".
- Browse ideas grouped by intent.
- Pick the specific, lower-competition phrases to target first.
Start with long-tail
A new site rarely ranks for a two-word phrase. Longer, specific phrases ("invoice app for freelancers in Germany") have less competition and clearer intent, and they add up.
How to read the groups
Questions are informational: good for blog posts and FAQ sections. Commercial phrases (best, pricing, free, free trial) come from people close to buying and suit landing and pricing pages. Comparison phrases (alternatives, vs, reviews) suit comparison pages. Long-tail and problem-aware phrases describe a specific need and are where new sites rank first. The number next to each idea is a rough 0–100 difficulty estimate: green up to 35, amber to 60, red above. It comes from the shape of the phrase, not live data. Copy one group or all of them at once.
Making the ideas useful
Not every idea has searches behind it. Paste your shortlist into Google and look at the suggestions and the "People also ask" box; if Google suggests it, people search it. Check Search Console for phrases you already get impressions for. Merge ideas that mean the same thing into one page, since two pages on "invoice app for freelancers" and "freelancer invoice app" will compete. A seed of two or three words gives better ideas than a single broad word.